Chris West, President and CEO of Mega Group, is a seasoned executive with more than 25 years of diverse retail experience, spanning merchandising, supply chain, global sourcing and private-label development. He provides effective leadership to ensure the success of Mega’s strategic plan as members and vendors move forward “Stronger Together” in the ever-changing retail landscape. 

Born in 1967 in Cap-Haitien, Bruny Surin is one of the best sprinters in the world. A four-time
Olympian, he was instrumental in one of Canada’s most important sporting moments, helping
his team win gold in the 4 × 100m relay at the Atlanta Olympic Games in 1996.

Bruny is also an accomplished businessman. In addition to making investments in the real estate sector, he is the head of Sprint management Inc., an organization that develops business partnerships and offers mentoring services to the business community all over the world. In 2009, he launched his sportswear line Vêtements Surin, and later founded La Fondation Bruny Surin, whose mission is to promote a healthy and active lifestyle among young people and to fight against dropping out of school.

In his keynotes, Olympic champion turned entrepreneur, he shares his conception of success and discusses the sacrifice, dedication, and perseverance necessary to achieve his dreams. Through his inspiring journey and strength of character, the former athlete has encouraged and influenced more than 150,000 students, employees, and business leaders across Canada.

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François Boivert

Director of Marketing for Canada of AVB Marketing

François Boisvert is the Director of Marketing for Canada at AVB Marketing.  For 27 years, he's been part of the retail landscape, understanding its unique challenges and opportunities. His experience spans from sales floors to forging strong partnerships with independent retailers. For over 15 years, he's honed his expertise in operational efficiency and digital marketing, committed to the long-term success of independent retailers.  

François Boivert

Director of Marketing for Canada of AVB Marketing

François Boisvert is the Director of Marketing for Canada at AVB Marketing.  For 27 years, he's been part of the retail landscape, understanding its unique challenges and opportunities. His experience spans from sales floors to forging strong partnerships with independent retailers. For over 15 years, he's honed his expertise in operational efficiency and digital marketing, committed to the long-term success of independent retailers.  

Since childhood, Marie-Chantal Milette has been captivated by the influence of color. Standing in front of paint displays, she wondered who named the shades — and who decided which ones would suddenly set the tone for an entire season. What began as simple curiosity evolved into a mission: understanding, predicting, and sharing the forces that shape color and cultural trends.

Today, she is among the rare internationally recognized color experts, known for having predicted the Pantone® Color of the Year multiple times. Her journey is as bold as her palettes: a graduate in graphic design and advertising from The Creative Circus, she went on to study color psychology with Leatrice Eiseman, director of the Pantone® Color Institute, and earned a certificate from the University of Stirling on adapting design for people living with dementia.

A magnetic speaker and passionate communicator, she brings energy wherever she goes, revealing how up to 92% of a product, space, or brand’s first impression comes down to color. Through her agency, Kryptonie, she guides brands and trains teams for clients such as Formica, Artopex, Costco, and S&S Activewear — turning color into a strategic, high-impact, and unmistakably trendy driver of performance, well-being, and lasting emotional connection.

As Executive Vice President of Retail Services, Marie-Soleil Calvert leads a team whose mission is to contribute to the growth and success of Mega members by developing a profitable merchandising and marketing strategy and strong partnerships with vendors.